Fishcake Consulting from Japan

Delivering Traditional Japanese & Global Fishcake Expertise

At FishCake Consulting, we combine 40 years of Japanese surimi mastery with global best practices to optimize your fishcake production—from salt mixing to final steaming.

Supporting Your Fishcake Business from Launch to Growth.

Features

We have three reasons why we are chosen.

Proven Track Record Across Asia

Projects have delivered 20–30 % yield or defect-rate improvements on a case-by-case basis.

Custom Formulations & Taste Optimization

Tailored salt ratios and proprietary fish extracts designed for local ingredients and consumer preferences.

Cost-Effective Local Ingredient Strategies

We advise on raw-material procurement and cost optimisation.

Solutions

Elevate your surimi production with four key services.

Online Technical Guidance

Master protein chemistry and thermal control via our comprehensive technical handbook

On-site Production Support

Hands-on optimization of mixing, molding, and steaming protocols.

Supply Chain Optimization

Qualify alternative surimi sources and localize procurement for cost stability.

Cases

Used by over 1,000 companies regardless of industry.

Achieved shelf-stable retail packaging and a 20% sales increase within six months

Ko-ken x Lucky Foods (Thailand)

Industry: Manufacturer
Challente: Launched a kamaboko line with custom fish extract and shelf-stable retail packaging.

Reduced water loss by 30% and reached profitability in 18 months

Fujicco (Indonesia)
Industry: Manufacturer
Challenge: Inconsistent product quality and high production waste

Scaled production to 5,000 units/day and secured nationwide retail distribution, boosting monthly sales by 20%

Bridge & Star (“Hakata Nigiri-ten”)
Industry: Foodservice/Retail
Challenge: Establishing scalable production processes and multi-channel market entry

About Us

Empowering Fishcake Innovation Worldwide

FishCake Consulting brings 50 years of Japanese surimi expertise to the global seafood industry. Based in Bangkok, we partner with manufacturers to optimize production, refine formulations, and accelerate market entry—combining rigorous R&D training with hands-on factory support.

Notice

We bring you the latest product announcements

2025-07-09

[New release] A chain izakaya in Bangkok has launched a new product called “Vegetable Chigiri”. The texture of the vegetables matches the texture of the paste product, making for a delicious finish! Delivered in a 500g pack!

2025-07-09

[Now on sale] “Oden” made with traditional Japanese fish paste products（nigiriten) is now on sale at Japanese supermarkets! The fish paste products(nigiriten) are simmered in a delicious soup stock and are irresistible. Please give it a try!

2025-07-09

[New product release] Nigiriten made with white-fleshed threadfin paste is now available in four flavors at a Japanese supermarket in Bangkok: vegetable, corn, red ginger, and cheese!

Profile

Let’s make your fishcakes unforgettable. 
Reach out and discover what tradition and innovation can do for you. Contact us today!

Contact us

Ready to Put Japanese Surimi Expertise to Work for Your Business? Let’s discuss how we can optimize your fishcake production and drive growth together.